Abbie's tattoo

My friend Abbie Krider approached me to help her with creating a visual system for her freelance photography business. We settled on an earthy color palette with focus on a deep orange to go along with her trademark red hair. The starburst symbol is based off a tattoo with a similar design she has on her hand, adding a unique touch personal to her. 

business card with gold foil

business card back

postcard

instagram highlights

email signature

finalized logos & colors
wordmarks
wordmarks
initials
initials
starburst
starburst
colors
colors
process & sketching
initial sketching - client wanted a poppy logo at first
initial sketching - client wanted a poppy logo at first
starburst first iterations
starburst first iterations
type exploration
type exploration
retro concept
retro concept
sans serif - warn version
sans serif - warn version
sans serif - cool version
sans serif - cool version
sans serif - combined palette
sans serif - combined palette
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